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Simple Sales School™
Introduction
Welcome!
Customer Service & Billing Info
All course materials, templates, scripts etc
Module 1: Reset Your Mindset
Mindset Reset: What is mindset work and why you need it (16:43)
Identify & break up with your unique limiting beliefs (18:10)
Looking for evidence to reinforce your new beliefs (6:35)
Journal prompts to build an abundant money mindset (27:57)
Using visualisation to create the financial abundance you desire (16:38)
Learn how to correctly pay yourself (7:31)
Module 2: A Profitable Niche & Your Ideal Client
4 ways to choose a profitable niche (42:51)
Define who your ideal client is (31:14)
Create your laser clear tagline, homepage & Instagram bio (42:57)
Module 3: Packaging, Pricing & Perceived Value
Focus on the transformation, not the service (21:56)
Craft your packages (25:50)
Calculate your prices (36:46)
The price rise formula (22:45)
Bonus: How to attract higher budget clients with Morgan Rapp (64:55)
Bonus: How to sell virtual VIP days that generate five figures a month with Jordan Gill (30:44)
Bonus: How to convert more sales calls into paying clients with Maggie Giele (49:26)
Module 4: Building trust, credibility & relatability
32 ways to build know, like & trust (31:23)
Crafting your transformation story (22:32)
Creating case studies that convert (14:37)
Craft a services page that establishes expertise & converts (26:53)
Bonus: 5 ways to get more sales & inquiries through your website, with Paige Brunton (33:54)
Module 5: Video Marketing
Bonus: How to master video even as an introvert, with Tors Grantham. (Confidence, equipment, lighting and more.) (85:53)
Planning, creating & scripting videos that convert (27:25)
How to record your videos (+ edit them in imovie) (26:35)
How to set up your Youtube channel (& maximise it for organic traffic) (22:02)
6. Email marketing
Important note
Bonus: The ultimate Convertkit tutorial vault (45:27)
Customise Convertkit (9:52)
How to grow your email list (14:36)
How to increase email engagement, opens, and link clicks (18:45)
How often should you send out emails? (7:21)
2 types of automated email funnels (4:58)
How to create a free course email funnel (36:15)
How to create a 6-month funnel (8:44)
How to warm up your cold list (3:26)
7. Instagram Marketing
IGTV, Stories, Reels, Posts... The purpose of each feature
Instagram content strategy 101 (70:48)
How to find the best hashtags for your account (9:50)
8. Create your marketing calendar
Create a unique-to-you marketing calendar (7:55)
How to do a Quarterly Marketing Review (7:52)
Conclusion
How to be a leader in the online space, not a follower (6:27)
All Bonuses, For Easy Access (although we also sprinkled them throughout the curriculum where we felt they fitted in best.)
6 Figure Debrief - a behind the scenes look at adding a course to your business
How to sell virtual VIP days that generate five figures a month with Jordan Gill (30:44)
How to convert more sales calls into paying clients with Maggie Giele (49:26)
How to attract higher budget clients with Morgan Rapp (64:55)
5 ways to get more sales & inquiries through your website, with Paige Brunton (33:54)
How to master video even as an introvert, with Tors Grantham. (Confidence, equipment, lighting and more.) (85:53)
The ultimate Convertkit tutorial vault (45:27)
Pinterest Guide by The Wallflower Creative
Group Coaching Call: Mindset, Limiting Beliefs & Visualisation (78:53)
Using visualisation to create the financial abundance you desire
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